Real Value

• Cast: Dan Ariely, Lyle Estill, Eric Henry, Carol Koury, Kevin Trapani
• Duration: 70 minutes
• Genre: Documentary
• Rating: 7.5/10
• Release Date: 2013-01-01

Real Value is an award-winning economics documentary that delivers a refreshing meditation on how business can be used to create value beyond profit; connecting motivational stories from social entrepreneurs working in agriculture, apparel, insurance, and biofuel, with the captivating science behind our perception of value from world-renowned professor of psychology and behavioral economics, Dan Ariely. The film serves as inspiration for any business owner, entrepreneur, or customer who is looking to better understand what happens when a business puts people, planet, and profit on equal footing.